ReputeMaker
Managing online brand reputation since 2016

Online reputation
management for your brand

ReputeMaker is a SERM agency. When people search your company name, we make sure they see trust — not negativity: we push bad articles out of search, work with reviews, and grow ratings on Trustpilot, G2, Google and the App Store. We work with companies in any country.

Search and review audit is free. We reply within one business day.

Brand rating

2.4/ 5.0
+2.5
Month 1Month 6
Trustpilot+0.6 this week
GoogleNew 5★ review
G2Negativity suppressed
0+
completed SERM projects worldwide
0.0
average brand rating after our work
0%
of negativity pushed off page one
0 days
to first noticeable results
Services

Brand reputation management services

We manage everything people find about your company online: search results, reviews, map profiles and social mentions.

Search reputation management (SERM)

When a customer searches for your company on Google or Bing, they see page one immediately. If that page is negative, you lose them before the first contact. We push negative articles and reviews off the first page and replace them with useful brand materials.

  • Coverage of 30+ brand queries
  • SEO-optimized publications
  • Monthly ranking report

Review and rating management

We help you get more reviews from happy customers, reply to every review in your brand voice, and steadily raise the average rating on Trustpilot, G2, Google and other platforms in your industry.

  • Brand-tone review replies
  • Growth in new reviews
  • Workthrough of every negative review

Brand mention monitoring

We track what is written about your brand in media, social networks, forums and industry communities around the clock. We catch negativity within hours and respond before it spreads.

  • Media, social and niche forums
  • Alerts on negativity spikes
  • Sentiment analysis of mentions

Negativity removal and crisis PR

We protect the brand from defamation and inaccurate content. We pursue lawful removal through platform rules, and suppress what cannot be removed from search. In a crisis we prepare a clear public position for the company.

  • Lawful removal of inaccurate content
  • Direct appeals to platforms
  • Crisis communications

Company profiles on maps and stores

We create and optimize Google Business profiles, niche review cards and App Store / Google Play pages. A complete profile with a strong rating is the first signal customers use to judge reliability.

  • SEO optimization of profiles
  • Rating and review growth
  • Local and category search visibility

Social media reputation

We shape a positive brand image in social networks and niche communities: we manage comments, join industry discussions and engage opinion leaders your audience trusts.

  • Brand support on social media
  • Community management
  • Work with opinion leaders
Process

How reputation work happens

Four clear steps from the first request to monthly reports. At every stage you know what is happening with brand reputation and what you are paying for.

  1. 1

    Free audit

    We analyze search results for brand queries, reviews and mentions, look at competitors and find growth opportunities.

    We reply within one business day

  2. 2

    Strategy and estimate

    We select platforms, publication volume, language and GEO for your audience. We agree the plan and lock the price before work starts.

    No one-size-fits-all templates

  3. 3

    Work to the plan

    We publish materials, reply to reviews in brand tone, push negativity out of search and lawfully remove defamation through platforms.

    First momentum in 2–4 weeks

  4. 4

    Reports and growth

    Every month — a report on rankings, rating and mention sentiment, plus real-time access to the project dashboard.

    Monthly reporting

Niches

Reputation management in demanding niches

Crypto, iGaming, fintech, SaaS, affiliate and dating — industries where customers read reviews especially carefully, and one wave of negativity can cost real revenue.

Gambling

We manage reputation for online casinos and sportsbooks. Before registering and depositing, players check the brand on niche review sites and forums — so ratings there directly affect new player volume.

Fintech

We work with fintech services, payment systems and neobanks. Complaints about frozen accounts, payout delays and compliance checks are closed with clear replies and systematic review work.

Crypto

We run SERM for crypto exchanges, exchangers and DeFi projects. A common early picture: almost no reviews, but aggressive negativity from anonymous accounts on forums and aggregators. We build trust from scratch.

SaaS

We manage B2B SaaS reputation on G2, Capterra and TrustRadius. Companies choose software from detailed user reviews there, so rating and category position directly affect sales.

Affiliate

We help affiliate networks and media buying teams manage reputation: webmaster and advertiser reviews, niche forum mentions and the public brand image of the network.

Dating

We manage reputation for dating sites and apps. Users choose a service by App Store, Google Play and Trustpilot reviews and often write about bots, scam profiles and hard-to-cancel subscriptions. We reply to those reviews and grow the share of reviews from satisfied users.

Platforms

Reviews on Trustpilot, G2, Google and other platforms

We work with review sites Google shows on page one for “brand name + reviews”: international and regional ones, plus communities, employer platforms and app stores.

International review sites
Логотип TrustpilotTrustpilotЛоготип YelpYelpЛоготип BBBBBBЛоготип Google Business ProfileGoogle Business ProfileЛоготип SmartCustomerSmartCustomerЛоготип RealReviewsRealReviewsЛоготип Reviews.ioReviews.ioЛоготип PissedConsumerPissedConsumerЛоготип ConsumerAffairsConsumerAffairsЛоготип ResellerRatingsResellerRatingsЛоготип ComplaintsBoardComplaintsBoardЛоготип Ripoff ReportRipoff Report
Regional review sites
Логотип HellopeterHellopeter· South AfricaЛоготип ProductReviewProductReview· AustraliaЛоготип FeefoFeefo· United KingdomЛоготип Trusted ShopsTrusted Shops· EUЛоготип eKomieKomi· EU
B2B and software reviews
Логотип G2G2Логотип CapterraCapterraЛоготип TrustRadiusTrustRadiusЛоготип GetAppGetApp
iGaming: player reviews and complaints
Логотип Casino.GuruCasino.GuruЛоготип AskGamblersAskGamblersЛоготип CasinomeisterCasinomeisterЛоготип LCBLCB
Crypto: exchanges and wallets
Логотип CryptogeekCryptogeekЛоготип BitDegreeBitDegree
Fintech, banks and brokers
Логотип Forex Peace ArmyForex Peace ArmyЛоготип WikiFXWikiFXЛоготип Traders UnionTraders UnionЛоготип WalletHubWalletHub
Communities and discussions
Логотип RedditRedditЛоготип QuoraQuoraЛоготип Product HuntProduct Hunt
Employers and app stores
Логотип GlassdoorGlassdoorЛоготип IndeedIndeedЛоготип App StoreApp StoreЛоготип Google PlayGoogle Play
Pricing

Publication pricing: from $8 on Trustpilot

Pick a platform and publication volume — the calculator shows the price immediately. The larger the volume, the lower the price per publication.

Platform

Number of publications

50 pcs

1–49 pcs

$15/pc

50+ pcs

$10/pc

150+ pcs

$8/pc

Cost

Total

$500

$10 per publication · 50+ pcs
Platform
Логотип TrustpilotTrustpilot
Number of publications
50
2-week guarantee after publication. If blocked — free replacement.
Send estimate to TelegramSend via form

Final cost depends on niche, language and current brand visibility.

Formats

Work formats and SERM pricing

Pick a format for your task: one-off publications on the platforms you need, full review and mention work, or end-to-end brand reputation management. We choose platforms and publication language for your audience.

Need a per-publication price? Use the calculator or see the services.

Fits a focused task: one publication or a campaign across several resources. The goal is a natural reputation backdrop around the brand, more relevant mentions and stronger presence in brand-query search results.

You decide

  • Required platforms
  • Publication volume
  • Language
  • GEO
  • Deadlines

What is included

  • Selection of relevant platforms
  • Publication of materials
  • Project support

What we do not do

  • Promotional links inside reviews
  • Tasks that are clearly impossible
  • Fraudulent or artificial traffic

Available platforms

TrustpilotSmartCustomerRealReviewsReviews.ioPissedConsumerG2CapterraTrustRadiusYelpBBBGoogle Business ProfileRedditQuoraProduct Hunt
Discuss the task

Working on one platform almost never solves the full task: Google weighs dozens of authoritative sources at once, so a working SERM strategy is built comprehensively. We create a full ecosystem of positive mentions to occupy brand search results as much as possible.

Example strategy

  • Trustpilot and SmartCustomer — review volume matched to the current project state
  • Quora — 4–5 topical threads, comments and in-thread activity
  • Additional niche platforms: Reddit, G2, Capterra, TrustRadius, ConsumerAffairs and more

Result

  • Stronger brand trust
  • Better overall online reputation
  • More positive mentions
  • More organic search visits
  • A more attractive picture when the brand is searched on Google

The full format costs more than a single-platform placement, but it decides what a potential customer sees in the first seconds of meeting your brand.

Request a strategy

We start with a full audit of search results and the brand information field, then build a strategy and agree it with you. After that — not one-off campaigns, but systematic long-term reputation work that steadily grows user trust and brand recognition.

Beyond publications we also handle

  • Research of new reputation platforms
  • Discovery of promising listing resources
  • Search result monitoring
  • Competitor analysis
  • Process automation and AI solutions
  • Building a reputation monitoring system

What the client gets

  • Monthly analytics and reports per resource
  • Rating monitoring and negative mention tracking
  • Brand dynamics and competitor comparison
  • Strengths and weaknesses of the project
  • Recommendations and a custom ORM/SERM growth plan

What the price includes

  • Full reputation management and publications on agreed platforms
  • Brand monitoring and analytics
  • Content written for your brief and topic
  • Competitor research and search accompaniment
  • Dedicated project manager
  • Regular reporting on work done and results
Request an audit
Client cabinet

Follow the work in your own dashboard

Every client gets a cabinet with login and password. Inside you see only your brands: rating, reviews, removal-check status, work plan and reports. Data updates every week.

  • Rating per platform and path to target
  • New reviews and our replies
  • Which reviews platforms already removed
  • Work plan and weekly reports
cabinet · Nordvik Pay

Nordvik Pay

Fintech · fictional brand

Demo

Average rating

0.00

+0.11

Target 4.5 · change over 4 weeks

New reviews

0

+18%

Over 4 weeks across all platforms

Removal check

0 of 0

72%

5 still on platforms

Review replies

0%

Share of reviews with a published reply over 90 days · mentions waiting for a reply: 1

Rating trend

Hover a point to see the rating and change vs the previous week

3.904.254.60target 4.50Jul 20Aug 3Aug 17Aug 31Sep 14Sep 28Oct 5

Review sentiment

Last 90 days · hover a segment

156
  • Positive11876%
  • Neutral2113%
  • Negative1711%

Platforms

Current rating and path to target

  • Trustpilot

    1,423 reviews · +71 over 4 weeks

    4.3+0.1
  • Google Business Profile

    781 reviews · +43 over 4 weeks

    4.4+0.1
  • Reviews.io

    407 reviews · +29 over 4 weeks

    4.50.0
  • SmartCustomer

    261 reviews · +21 over 4 weeks

    4.1+0.2

Latest activity

Recent brand movements

  • New review · 5★

    Trustpilot · Anna K.

    Oct 7
  • Platform removed a review

    Reviews.io

    Oct 6
  • Task completed

    Weekly review replies

    Oct 2
  • Suspicious review

    SmartCustomer

    Oct 1
  • New review · 4★

    Google · Mark T.

    Sep 29
  • Task completed

    Closed replies to negatives for the week

    Sep 23

New reviews by week

Summary, average, peak and vs last week — hover a column

Total for period

0

Weekly average

0.0

Peak week

0

Oct 5

Latest week

0

+7 vs prev. week
02651avg 35.5Jul 20Aug 3Aug 17Aug 31Sep 14Sep 2844Oct 5
above / at average below average current week dashed — period average
Get a cabinet for your brandClient login

Sample numbers are fictional.

Cases

Reputation management case studies

Real project results from the last 18 months: how ratings, reviews and brand-name search results changed.

Crypto

Raising the Trustpilot rating

Before

2.1★

After

4.6★

Crypto exchange, EU3 mo.

Built a volume of verified reviews, closed historical negativity with targeted replies and set up an ongoing feedback loop from new users.

SaaS

Pushing negativity out of Google’s top 10

Before

6 neg. mentions

After

1 neg. mention

B2B SaaS, US4 mo.

Published a series of SEO materials and niche brand mentions that pushed most historical negativity off Google page one for brand queries.

Fintech

Launching presence on Reddit and Quora

Before

0 mentions

After

140+ mentions

Neobank, LATAM6 mo.

Built brand presence from scratch in topical subreddits and on Quora — from first mentions to a recognizable voice in niche discussions.

Gambling

Rating growth on SmartCustomer and PissedConsumer

Before

1.8★

After

4.4★

iGaming, Tier-15 mo.

Systematically handled negativity on niche iGaming platforms and grew fresh positive reviews from real players.

Affiliate

Multi-platform SERM

Before

—

After

12 platforms

Affiliate network8 mo.

Filled page one with positive brand mentions across 12 niche platforms, including webmaster forums.

SaaS

Work with G2 and reviews

Before

3.6★

After

4.8★

Dev-tools, US4 mo.

Set up regular review collection from active product users and lifted the profile into the top of its G2 category.

Crypto

Launching GBP and local reviews

Before

none

After

4.9★ · 80+ reviews

Exchanger, EU3 mo.

Created and optimized a Google Business Profile from scratch and secured a steady flow of new verified reviews.

Fintech

Full SERM strategy

Before

—

After

+62% brand traffic

Investment platform12 mo.

A year of systematic work across several platforms — growth in brand trust showed up in organic traffic for brand queries.

Guarantees

Safe reputation management

Reputation is a sensitive topic. That is why we work only with lawful methods, keep confidentiality and agree the rules of work in advance.

Confidentiality

We do not disclose client names or project details without your consent. On request we sign an NDA before work starts.

Publication guarantee

2-week guarantee after publication: if a platform blocks the material, we replace it free of charge.

Pay for results

Part of the work — rating growth, pushing negativity off page one — can be tied to measurable KPIs. We agree the model at the audit.

FAQ

Questions about reputation management

Short answers to what people ask most often before starting: timelines, pricing, methods and reporting.

SEO helps a site rank for target queries. SERM (search engine reputation management) is about something else: what people see when they search your brand name. We make sure page one of Google shows reviews, articles and profiles that build trust — not negativity.

First changes in reviews and company cards are usually visible in 2–4 weeks. Noticeable change in brand-name search results takes 2–3 months of steady work.

We only use lawful methods. Defamation and content that breaks platform rules is removed through moderation. Real negativity cannot be deleted, so we reply to it, solve the customer’s problem and push those reviews out of search with positive and neutral materials. That is how the overall brand rating grows.

Price per publication depends on the platform and volume: orders of 50+ and 150+ lower the unit price. The calculator on this page shows the exact amount. Full brand retainer starts from $4,000 per month.

Every month you get a report: search positions, platform ratings and brand mention sentiment. You also get access to the project dashboard where results are visible in real time.

We go deepest in crypto, iGaming, fintech, SaaS, affiliate and dating. If your niche is not listed, start with a free audit: we will study your industry, platforms and competitors and tell you honestly how we can help.

Companies from any country. We pick platforms and publication language for your audience, not for where the business is registered. We work in English and other languages on request.

Yes, for part of the services. For example, rating growth or pushing negativity off page one can be tied to measurable KPIs. We agree the payment model after the audit.

Let’s discuss your project

Free brand reputation audit

Leave your contacts and we will check what customers see when they search your company: search results, reviews and platform ratings. We will show what hurts brand trust and propose a concrete plan. Free and with no obligation.

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